With lines blurred between music, fashion and the subcultures they create, the alternative landscape is shifting. With this is mind, LondonEdge has been reloaded.
The New Alternative defines a new perspective: a new era of subcultures, fashion trends and emerging markets, all forged in the fires of the underground and cultivated on the blogs and social networks of the world wide web.
Knowledge is power, and as generation after generation is raised online, a new breed of tastemakers, creatives and youths are making their own rules.
LondonEdge has an all encompassing feel designed to represent each and every brand & designer that exhibits with us. Our aesthetic defines LondonEdge as a versatile platform where exhibitors and their collections speak for themselves.
As underground & lifestyle fashion take centre stage once again, LondonEdge is the only global showcase for a new influx of amazing cutting-edge businesses - there's no better place to bring them all together than the most diverse and creative fashion trade show in the world.
COLLECTIONS SHOWING AT FEBRUARY 2015
S/S '15 Short Order & A/W '15 Forward & Preview Collections.
Sunday 1st - Tuesday 3rd February 2015 - THE WEST HALL, Olympia, London, W14. (NB. This is a new hall at the venue).
The New Alternative defines a new perspective: a new era of subcultures, fashion trends and emerging markets, all forged in the fires of the underground and cultivated on the blogs and social networks of the world wide web.
Knowledge is power, and as generation after generation is raised online, a new breed of tastemakers, creatives and youths are making their own rules.
LondonEdge has an all encompassing feel designed to represent each and every brand & designer that exhibits with us. Our aesthetic defines LondonEdge as a versatile platform where exhibitors and their collections speak for themselves.
As underground & lifestyle fashion take centre stage once again, LondonEdge is the only global showcase for a new influx of amazing cutting-edge businesses - there's no better place to bring them all together than the most diverse and creative fashion trade show in the world.
COLLECTIONS SHOWING AT FEBRUARY 2015
S/S '15 Short Order & A/W '15 Forward & Preview Collections.
Sunday 1st - Tuesday 3rd February 2015 - THE WEST HALL, Olympia, London, W14. (NB. This is a new hall at the venue).